At Big Blue Whale, we partnered with Tea+ to offer a personalised video production service that showcases their unique tea flavors in a compelling way. Our goal was to create a series of adverts that would capture the essence of Tea+ and highlight the many health benefits of their products. Tea+ was thrilled with the final result and the impact the videos had on their target audience.
Tea+ approached Big Blue Whale to produce a series of short marketing videos to promote their new range of vitamin infused teas, aimed at supporting overall health and wellbeing. To ensure the success of the project, we developed a detailed pre-production plan that included storyboarding, location scouting, actor auditions and prop sourcing.
With meticulous planning, we were able to create 7 engaging videos, each around 15 seconds in length, that effectively communicated the unique benefits of each tea flavor. These videos were used as part of a global ad campaign and featured on Tea+’s website and social media platforms, helping to boost their online presence and drive sales.
After meticulous planning, we efficiently executed the filming of all necessary content for the 7 Tea+ marketing videos in just 1 day. Our detailed production plan ensured we maximized our time on set and remained ahead of schedule, allowing us to capture additional footage during the golden hour.
The Big Blue Whale production team effectively coordinated with the actors and photographer, keeping everyone productive and focused throughout the day. With filming taking place across multiple locations, our planning proved invaluable in ensuring we captured all necessary shots at each location.
The results of the Tea+ video ad campaign were nothing short of amazing. Both Tea+ and their business partner, Vitabiotics, were extremely impressed with the videos, with the latter sharing them on their social media platforms to a global audience. The tremendous exposure generated by the videos played a significant role in the overall success of the campaign.
“Videos look great, really happy with the outcome.”
James Dawson Founder
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